La Niña
A Mexican churrería brings authentic tradition to modern appetites.
Brand Strategy
Brand Guidelines
Graphic Design
Social Media Assets
Pitch & Slide Decks
La Niña isn't just another dessert shop—it's a portal to México. When authentic flavors meet modern experience, magic happens. This traditional churrería needed a brand that could honor centuries-old recipes while appealing to contemporary palates. Together, we crafted an identity that captures the warmth of Mexican hospitality and the irresistible allure of fresh, hot churros made to order. From the first golden spiral to the last cinnamon-dusted bite, every touchpoint celebrates the artistry of traditional Mexican confectionery. The result? A brand that doesn't just serve churros—it serves culture, community, and that perfect moment when tradition tastes like home.
Brand Strategy
Brand Guidelines
Graphic Design
Social Media Assets
Pitch & Slide Decks
Unique typeface directly from Mexico
Cemita is a mexican display typeface inspired by traditional food from Puebla. Cemita Milanesa is a sans fat face with convex forms, the milanesa is a breaded steak.
Cemita Quesillo is a script inspired by traditional cheese from Oaxaca, the quesillo is like a big rope rolled in ball shape.
Milanesa and quesillo are ingredients that make the perfect cemita.
